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Mobile and wireless technology

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  • If Your Mobile Strategy Can Win Here, It Can Win Anywhere

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  • Take Advantage of New Tech: Our Favorite Reads

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  • Which Industries Are the Most Digital (and Why)?

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    • From the July–August 2022 Issue
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  • McDonald's Corporation

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    • John Kim
    11.95
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    The case is set in 2023; the protagonist is Chris Kempczinski, CEO of McDonald's Corporation. McDonald's is the world's largest hamburger fast-food restaurant...
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  • How to Address the Supply-Chain Staffing Crisis

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    • Joe McKendrick
    It's more complicated than simply implementing new technologies.
    • Save
    • Share
    • Buy Copies
    • September 18, 2023
  • The Unanticipated Consequences of a Frictionless Mobile Experience

    Mobile and wireless technology Digital Article
    • Peter Kriss
    Becoming mobile-friendly engages new kinds of customers — and yields surprising results.
    • Save
    • Share
    • July 03, 2013
  • Four Ideas for Creating Mobile Strategy

    Marketing Digital Article
    • B. Bonin Bough
    It’s easier to see the future when you build the innovations that shape it.
    • Save
    • Share
    • March 06, 2013
  • Mobile Payments and the ‘Wow’ Factor: Q&A With Square CFO Sarah Friar

    Mobile and wireless technology Digital Article
    • Maureen Hoch
    Tools that solve real problems can inspire real loyalty.
    • Save
    • Share
    • June 24, 2013
  • Qualcomm and Intel: Evolving Strategies in the Mobile Chipset Industry in 2014

    Technology & Operations Case Study
    • John Thomas
    • Robert A. Burgelman
    11.95
    View Details
    This case discusses the evolving strategies in the mobile chipset industry in 2014, focusing on Qualcomm, the dominant technology company in the mobile...
    • Save
    • Share
    • October 28, 2015
  • The Productivity Booster You Have in Your Pocket, But Probably Don't Use

    Technology & Operations Digital Article
    • Marc Zao Sanders
    Most of us aren't teaching our intelligent assistants how to be helpful.
    • Save
    • Share
    • Buy Copies
    • July 19, 2018
  • The Rise and Fall of Nokia

    Strategy & Execution Case Study
    • Juan Alcacer
    • Tarun Khanna
    • Christine Snively
    11.95
    View Details
    In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry...
    • Save
    • Share
    • January 06, 2014
  • Testing New Contact Tracing Approaches in a Pandemic

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    Singapore faces opportunities and risks in deploying the world’s first Bluetooth-based contact tracing system during a pandemic.
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    • August 18, 2020
  • Ontela PicDeck (B): Customer Segmentation, Targeting, and Positioning

    Sales & Marketing Case Study
    • Mohanbir Sawhney
    • Kent Grayson
    • Patrick Duprss
    • Christine Hsu
    • Ryan Metzger
    • Fuminari Obuchi
    • Arum Sundaram
    • Kari Wilson
    5.00
    View Details
    Ontela, a technology start-up company, has introduced an innovative service called PicDeck that improves the mobile imaging experience for wireless subscribers....
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    • Share
    • December 01, 2009

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Copyright ©   Harvard Business School Publishing. All rights reserved. Harvard Business Publishing is an affiliate of Harvard Business School.