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How to Protect Your Company's Inventions
Communication Digital ArticleAn interactive tool for CIOs. -
Innovating in Uncertain Times: Lessons from 2022
AI and machine learning Digital ArticlePlus strategies for driving transformative growth in 2023. -
Who Owns Hackathon Inventions?
Innovation Digital ArticleDon’t let valuable IP slip through your fingers. -
Lessons on Customer Engagement from Fan Controlled Football
Innovation Digital ArticleThe esports venture uses blockchain to let fans call the shots in real time. -
Don't Let Them Steal Your Inventions
Innovation & Leadership Digital ArticleA new U.S. patent regime gives rights to the "first inventor to file." You'd better make sure it's you. -
How Biometrics Are Transforming the Customer Experience
Innovation Digital ArticleAs technology like facial recognition becomes more pervasive, companies need to prioritize privacy and security. -
Recession: The Mother of Invention?
Innovation & Leadership Digital ArticleWith soaring oil and food prices, falling home values, and the credit crunch beginning to take their toll on the U.S. economy, it's a terrible time to... -
It’s Time for the U.S. to Tackle Patent Trolls
Government policy and regulation Digital ArticleA single rule change would be a good start. -
Connect Inventors with the Right Problems
Innovation & Leadership Digital ArticleOpen innovation platforms are making it easier. -
Filing for a Patent Versus Keeping Your Invention a Trade Secret
Innovation & Leadership Digital ArticleA checklist to help you decide. -
Advertisers Must Be Inventors
Marketing Digital ArticleModern marketing success requires more than great commercials. -
Life's Work: James Dyson
Leadership & Managing People Magazine ArticleThe inventor of the bagless vacuum cleaner talks about what innovation means to him and why experience is overrated. -
Firms Led by CEOs from Former U.S. Frontier Areas Are Awarded More Patents
Innovation & Leadership Magazine ArticleGeorge Mason University's Lei Gao and his co-researchers-Macquarie University's Jianlei Han, Zheyao Pan, and Huixuan Zhang-collected birthplace data on... -
Necessity, not Scarcity, is the Mother of Invention
Creativity Digital ArticleBravo for companies that are starting to focus on innovation again! It’s about time. But even with this renewed attention to innovation, some managers keep projects resource-starved, in the belief that scarcity drives creative invention. Although ingenuity can sometimes spring up when means are scarce, managers beware: It is a dangerous miscalculation to think that […] -
Are You an Inventor or an Entrepreneur?
Entrepreneurship Digital ArticleBeing an entrepreneur has more to do with a state of mind than a state of employment. And when you think of being an entrepreneur, it doesn’t just mean starting a company — I’ve started over half a dozen successful companies but have also brought my experience to established companies. Right now, I am the […] -
Research: Arab Inventors Make the U.S. More Innovative
Sales & Marketing ResearchPatent data illustrates their outsize contributions. -
How to Give Busy People the Time to Innovate
Innovation Digital ArticleFour organizational strategies for making the space needed for creative thinking. -
Game-Changing Inventions
Disruptive innovation Magazine ArticleWhat makes an idea revolutionary? -
A Network of Invention
Collaboration and teams Magazine ArticleCreativity in a community of inventors hinges on a few well-placed players. -
Research: Companies Led by Inventors Produce Better Innovations
Innovation & Leadership ResearchAccording to a study of 935 CEOs.
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Mastercard: Creating a World Beyond Cash
Strategy & Execution Case Study11.95View Details In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal "Ajay" Banga considered how Mastercard could best position itself for... -
invisaWear Smart Jewelry: Providing Peace of Mind
Technology & Operations Case Study11.95View Details invisaWear is a start-up that used Internet of Things (IoT) technology to create a fashionable, single-purpose wearable for young females to provide them... -
Nicole M. Jones and The Hangar: Delta Air Lines' Global Innovation Center
Organizational Development Case Study11.95View Details In 2016, Nicole M. Jones was hired to lead The Hangar, Delta Air Lines' new innovation center in Atlanta, Georgia. Delta's leadership had intended for... -
Chip and Joanna Gaines' Magnolia Network
Leadership & Managing People Case Study11.95View Details Chip and Joanna Gaines, who have shot to fame as stars of the hit television show Fixer Upper, are preparing to launch their own television network. It... -
Creating World-Class Board Governance at SECO
Management Case Study11.95View Details In Spring 2023, SECO CEO Massimo Mauri had the ambition to grow the €200 million revenue technology company to a €1 billion company by 2030. Founded in... -
ATH Technologies (A): Making the Numbers
Strategy & Execution Case Study11.95View Details An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth,... -
Open Source Machine Learning at Google
Management Case Study11.95View Details Set in early 2023, the case exposes students to the challenges of managing open source software at Google. The case focuses on the challenges for Alex... -
From "BIG" Ideas to Sustainable Impact at ICL Group (B)
Management Case Study5.00View Details In August 2023, Raviv Zoller, CEO of ICL Group, discussed his upcoming business trip to St. Louis with Eduard Croitoru, VP of ICL Corporate Initiatives,... -
Leading The UK Vaccine Task Force
Global Business Case Study11.95View Details This case describes the first six months of the UK Vaccine Taskforce, under the leadership of Kate Bingham. With a career spent in the private sector... -
SuperRare: Turning an NFT Marketplace into a DAO
Innovation & Entrepreneurship Case Study11.95View Details In June 2021, John Crain and Jonathan Perkins, the founders of SuperRare, a marketplace for non-fungible tokens (NFTs), contemplate whether to transform... -
TiVo
Sales & Marketing Case Study11.95View Details TiVo is a digital video recorder that allows viewers to watch what they want, when they want to watch it. Fourteen months into the launch, sales are very... -
ATH Technologies: Making the Numbers
Strategy & Execution Case Study11.95View Details An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth,... -
Mary Kay Inc.: Enriching Women's Lives while Embracing Change
Sales & Marketing Case Study11.95View Details In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary... -
Duolingo: Teaching Languages to the Masses
Sales & Marketing Case Study11.95View Details At the time the case is written, Duolingo is the most popular language learning service in the world. The company has more than 40 million monthly active... -
Innovation at Moog Inc.
Organizational Development Case Study11.95View Details This case focuses on the challenges of incentivizing innovation within Moog, an engineering company based in New York state that designs and builds guidance... -
Brainlab: Imaging a MedTech Future
Leadership & Managing People Case Study11.95View Details Can Brainlab, a privately held firm, compete with giants like Medtronic and Amazon in delivering the Digital Operating Room of the future? The CEO is... -
Facebook's Libra (B): The Privatization of Money?
Finance & Accounting Case Study5.00View Details This case addresses the events that took place following the conclusion of the case "Facebook's Libra (A): The Privatization of Money?" In October 2019,... -
Fighting the Battle of the Bulge - Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment
Strategy & Execution Case Study11.95View Details Many health care innovations appear successful; but fail. This is the first case in the Innovating Health Care course that investigates how to create... -
The a2 Milk Company
Strategy & Execution Case Study11.95View Details The a2 Milk Company (a2MC) became the most valuable company listed on the New Zealand stock exchange in 2018 by capitalizing on a biochemical discovery... -
JUUL and the Vaping Revolution: A 2022 Update
Leadership & Managing People Case Study5.00View Details This case provides a brief update (2019-2022) on the rise and fall of JUUL Labs, the maker of the popular JUUL e-cigarette.
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Mastercard: Creating a World Beyond Cash
Strategy & Execution Case Study11.95View Details In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal "Ajay" Banga considered how Mastercard could best position itself for... -
invisaWear Smart Jewelry: Providing Peace of Mind
Technology & Operations Case Study11.95View Details invisaWear is a start-up that used Internet of Things (IoT) technology to create a fashionable, single-purpose wearable for young females to provide them... -
How to Protect Your Company's Inventions
Communication Digital ArticleAn interactive tool for CIOs. -
Innovating in Uncertain Times: Lessons from 2022
AI and machine learning Digital ArticlePlus strategies for driving transformative growth in 2023. -
Nicole M. Jones and The Hangar: Delta Air Lines' Global Innovation Center
Organizational Development Case Study11.95View Details In 2016, Nicole M. Jones was hired to lead The Hangar, Delta Air Lines' new innovation center in Atlanta, Georgia. Delta's leadership had intended for... -
Chip and Joanna Gaines' Magnolia Network
Leadership & Managing People Case Study11.95View Details Chip and Joanna Gaines, who have shot to fame as stars of the hit television show Fixer Upper, are preparing to launch their own television network. It... -
Creating World-Class Board Governance at SECO
Management Case Study11.95View Details In Spring 2023, SECO CEO Massimo Mauri had the ambition to grow the €200 million revenue technology company to a €1 billion company by 2030. Founded in... -
ATH Technologies (A): Making the Numbers
Strategy & Execution Case Study11.95View Details An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth,... -
Open Source Machine Learning at Google
Management Case Study11.95View Details Set in early 2023, the case exposes students to the challenges of managing open source software at Google. The case focuses on the challenges for Alex... -
From "BIG" Ideas to Sustainable Impact at ICL Group (B)
Management Case Study5.00View Details In August 2023, Raviv Zoller, CEO of ICL Group, discussed his upcoming business trip to St. Louis with Eduard Croitoru, VP of ICL Corporate Initiatives,...