-
Delivery Apps Need to Start Treating Suppliers as Partners
Innovation & Leadership Digital ArticleIf your fees put them out of business, no one wins. -
HBR Case Study: Preserve the Luxury or Extend the Brand?
Sales and marketing Magazine ArticleThe owner of the prestigious Château de Vallois must decide whether to launch an affordable wine. -
Get Aggressive About Passivity
Motivating people Magazine ArticleIn Conspiracy of Fools: A True Story, Kurt Eichenwald relates how Enron’s leaders engaged in massive book-cooking with little interference from the dozens of managers, lawyers, and advisers who had a pretty good idea of what was going on. Similarly, at Parmalat, employees not involved in the Italian dairy giant’s fraud apparently were aware of […] -
The Founders of Bitty & Beau's Coffee on Building a Business Around Employees with Disabilities
Organizational Development Magazine ArticleAs the parents of two children with Down syndrome, the authors learned that 80% of people with disabilities in the United States are unemployed. They... -
The Starbucks Effect
Innovation Magazine ArticleWhen a product suddenly becomes hip, the whole category can prosper. -
Career Crush: Do You Have What it Takes to Own a Food Truck?
Career planning VideoIt’s about more than being a great chef. -
The Customer Has Escaped
Customer experience Magazine ArticleTraditional go-to-market strategies don’t work because they assume customers will stay in the channels that were designed for them. Time for a fresh look at how shoppers really behave. -
The Billion-Dollar Opportunity in Single-Serve Food
Business models Digital ArticlePeople will pay more for less. -
Should a Family Business Accept a Returning Daughter's Radical Proposal? (HBR Case Study and Commentary)
Organizational Development Magazine ArticleTwo brothers who founded a successful company in Côte d'Ivoire must make a decision about how to bring their daughter and niece-educated in Paris and... -
The Cutting Edge in Auctions
Negotiation strategies Magazine ArticleNo, it’s not eBay or FreeMarkets. It’s not even on the Net. -
The CEO of Sodexo on Building More-Sustainable Food Systems
Leadership & Managing People Magazine ArticleOver the several weeks that Paris will host the Olympic and Paralympic Games this summer, Sodexo will prepare and serve up to 40,000 meals a day to 15,000... -
How Large Food Retailers Can Help Solve the Food Waste Crisis
Strategy & Execution Digital ArticleBetween one-third and half of all food is wasted. -
Innovation Versus Complexity: What Is Too Much of a Good Thing?
Finance and investing Magazine ArticleTo get at the roots of profit-destroying complexity, companies need to identify their innovation fulcrum, the point at which the level of product innovation maximizes both revenues and profits. -
The CEO of Hershey on Turning a Candy Company into a Snacks Empire
Corporate strategy Magazine ArticleHershey executed a bold new strategy by learning to be more entrepreneurial, adaptable, and agile. -
How Diversity of Thought Can Fit into Your DEI Strategy
Diversity and inclusion Digital ArticleInside the DEI journey of a Black-owned business, Uncle Nearest, which has become the fastest-growing whiskey brand in the United States. -
Taking the Cake
Public relations Magazine ArticleSouthland Baking Company makes lots of dough—from dough that is drenched in trans fats. Now consumer activists and hungry litigators want to take both away. -
To Sell an Ugly Product, Just Call It That
Marketing Magazine ArticleNew research suggests that consumers prefer straight talk. -
Starbucks CEO Kevin Johnson on Work, Joy, and, Yes, Coffee
Leadership & Managing People InterviewA conversation with editor in chief Adi Ignatius. -
We’re in This Together
Collaboration and teams Magazine ArticleIf your latest so-called supply chain partnership failed to live up to expectations, as so many do, it’s probably because you never stated your expectations in the first place.
-
Drinkotec: Changing a company, changing a life (A): Daring to change
Management Case Study11.95View Details Franck-Erik Flegbo and Cyril Le Terrien were already successful executives in a major multinational when they decided that it was time to dream, and to... -
Ferris Valley Foods Company: Corporate Social Responsibility and Reentry
Leadership & Managing People Case Study11.95View Details Ned Larsen, the CEO of Ferris Valley Foods Company (FVF), located in westernMichigan, was focusing on the issue of hiring ex-felons. He planned to ask... -
Fermenting Accounting Problems at Vermont Kombucha Corp.
Management Case Study11.95View Details Founded in 2005, Vermont Kombucha Corp. (V-Ko) was an early mover in the fledgling U.S. market for kombucha, a drink brewed for its health benefits. Early... -
Maestro Pizza (F): A New Direction
Strategy & Execution Case Study5.00View Details Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza... -
Shopify or Amazon, that is the question
Management Case Study11.95View Details This business case is about the battle between Amazon Marketplace and Shopify in the competitive and fast-growing e-commerce market. It uses the decision-making... -
Dodla Dairy: Churning the Business of Milk in India
Finance & Accounting Case Study11.95View Details Dodla Dairy, a family owned dairy business based in the southern state of Andhra Pradesh, India, has successfully made its mark on the Indian liquid milk... -
The Magic of Marks & Spencer Food
Sales & Marketing Case Study11.95View Details -
Whole Foods: Digesting Amazon's Offer
Management Case Study11.95View Details As the cofounder and CEO of Whole Foods, John Mackey had spent the better portion of his life rapidly growing the company from a niche natural grocery... -
Luckin Coffee (B): Revelations of Fraud
Strategy & Execution Case Study5.00View Details This case describes revelations of fraud at Luckin Coffee, beginning with an anonymous report in January 2020 and continuing with the company's admission... -
Ball: EVA Driving the World's Leading Can Manufacturer (A)
Management Case Study11.95View Details The case describes Ball's multi decade history of using Economic Value Added to drive decision making and workforce compensation. In 2016, the company... -
Chene Bleu: Caught in the Trade Tariff Crossfire
Global Business Case Study11.95View Details A French wine estate faced a 25% tariff on its U.S. exports following a multi-decade-long EU-U.S. trade dispute in the aerospace industry. -
Amazon Acquires Whole Foods (B)
Strategy & Execution Case Study5.00View Details This short case, meant for pairing with HBS case 615-013 "AmazonFresh: Rekindling the Online Grocery Market," explores Amazon's rationale for acquiring... -
The Kommon Goods: Creating Change Through Social Entrepreneurship
Innovation & Entrepreneurship Case Study11.95View Details The online eco-lifestyle start-up The Kommon Goods, founded by Alvin Li, a young Hong Kong social consultant and entrepreneur, seeks to change consumer... -
Truebird - An AlleyCorp Venture
Innovation & Entrepreneurship Case Study11.95View Details In December 2018, Kevin Ryan and Wendy Tsu faced an important decision - to finalize the CEO candidate for Truebird, an innovative, automated coffee café... -
Barnana: Adventures in Upcycling
Innovation & Entrepreneurship Case Study11.95View Details Former triathlete Caue Suplicy knew the importance of healthy foods. After he observed US entrepreneurs and major CPG players capitalize on "superfoods"... -
Luckin: Rising from the Ashes
Management Case Study11.95View Details Any company might one day face the test of a grave crisis that puts its very existence at risk. How can it survive the darkest moments and rise from the... -
Rhino Foods' People-Profit Dilemma: Inclusive Workforce Challenges and Opportunities
Management Case Study11.95View Details Second Place Winner; 2023 DEI Global Case Writing Competition Rhino Foods is a U.S.-based Benefit Corporation (B Corp) owned and operated by the Castle... -
Coca-Cola: Preparing for the Next 100 Years
Strategy & Execution Case Study11.95View Details In early 2020, James Quincey, the 14th chair of the 133-year old The Coca-Cola Company, was in the midst of a years-long transformation of Coca-Cola from... -
Rebel Foods: Sustaining Growth Through Business Model Innovation
Management Case Study11.95View Details Rebel Foods started as a quick service restaurant and eventually morphed into a cloud kitchen provider. The company launched multi-brand cloud kitchens,... -
Maestro Pizza (C): Taking the Fight Outside
Strategy & Execution Case Study5.00View Details Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza...
-
Drinkotec: Changing a company, changing a life (A): Daring to change
Management Case Study11.95View Details Franck-Erik Flegbo and Cyril Le Terrien were already successful executives in a major multinational when they decided that it was time to dream, and to... -
Ferris Valley Foods Company: Corporate Social Responsibility and Reentry
Leadership & Managing People Case Study11.95View Details Ned Larsen, the CEO of Ferris Valley Foods Company (FVF), located in westernMichigan, was focusing on the issue of hiring ex-felons. He planned to ask... -
Fermenting Accounting Problems at Vermont Kombucha Corp.
Management Case Study11.95View Details Founded in 2005, Vermont Kombucha Corp. (V-Ko) was an early mover in the fledgling U.S. market for kombucha, a drink brewed for its health benefits. Early... -
Delivery Apps Need to Start Treating Suppliers as Partners
Innovation & Leadership Digital ArticleIf your fees put them out of business, no one wins. -
Maestro Pizza (F): A New Direction
Strategy & Execution Case Study5.00View Details Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza... -
HBR Case Study: Preserve the Luxury or Extend the Brand?
Sales and marketing Magazine ArticleThe owner of the prestigious Château de Vallois must decide whether to launch an affordable wine. -
Get Aggressive About Passivity
Motivating people Magazine ArticleIn Conspiracy of Fools: A True Story, Kurt Eichenwald relates how Enron’s leaders engaged in massive book-cooking with little interference from the dozens of managers, lawyers, and advisers who had a pretty good idea of what was going on. Similarly, at Parmalat, employees not involved in the Italian dairy giant’s fraud apparently were aware of […] -
Shopify or Amazon, that is the question
Management Case Study11.95View Details This business case is about the battle between Amazon Marketplace and Shopify in the competitive and fast-growing e-commerce market. It uses the decision-making... -
Dodla Dairy: Churning the Business of Milk in India
Finance & Accounting Case Study11.95View Details Dodla Dairy, a family owned dairy business based in the southern state of Andhra Pradesh, India, has successfully made its mark on the Indian liquid milk... -
The Magic of Marks & Spencer Food
Sales & Marketing Case Study11.95View Details